Visa and AWS Collaborate to Revolutionize Agentic Commerce
Visa is elevating the landscape of digital commerce with a strategic move, introducing its Intelligent Commerce platform to the AWS Marketplace. This initiative promises to simplify the deployment of agentic AI commerce solutions, making it an exciting development for both developers and enterprises striving for innovation in payment technologies.
An Overview of Visa Intelligent Commerce
Unveiled earlier this year, Visa Intelligent Commerce serves as a cutting-edge platform designed to enhance how AI discovers and facilitates purchases. By integrating with the AWS Marketplace, this powerful technology provides users access to essential agentic payment tools. These include features like:
- Authentication
- Tokenization
- Data Personalization
- User Intent Capture
Enabling Developers with Blueprints
To further support developers in this evolving landscape, Visa and AWS are collaborating on a series of blueprints available on the Amazon Bedrock AgentCore repository. These blueprints are tailored for various applications, including:
- Multi-network agentic retail shopping
- Travel booking
- Payment reconciliation
By streamlining the creation of complex workflows, these resources empower developers to accelerate their projects with ease.
Collaboration with Industry Leaders
Visa is not navigating this journey alone; it is partnering with notable industry players such as Expedia Group, Intuit, and Eurostars Hotel Company. These collaborations are instrumental in the design and review of the blueprints, ensuring they meet the needs of diverse users.
Enhancing Payment Security and Contextual Experiences
Each blueprint integrates seamlessly with the Visa Intelligent Commerce MCP Server and APIs, allowing for secure, tokenized, and contextual payments. As Rubail Birwadker, SVP and global head of growth at Visa, articulates, “With AWS’s scalable cloud capabilities and Visa’s extensive global payment network, Visa Intelligent Commerce allows AI agents to transact securely and contextually at scale. This synergy unlocks faster innovation for developers and improves experiences for consumers and businesses globally.”
David Richardson, VP of AgentCore at AWS, adds, “Through Amazon Bedrock AgentCore and Visa’s secure APIs and MCP server within the AWS Marketplace, we are simplifying the process for our customers. Developing and deploying agents and agent tools has never been easier.”
Concluding Thoughts
In an era where technology shapes our interactions and transactions, Visa’s innovations represent a leap toward a more sophisticated and user-friendly commerce environment. For developers looking to harness the power of agentic AI in their solutions, this integration with AWS Marketplace offers invaluable opportunities.
Are you ready to explore the future of commerce through Visa Intelligent Commerce? Dive in and discover how you can leverage these groundbreaking tools to enhance your business or creative projects. Your journey into smarter, more efficient transactions starts here—let’s innovate together!
